Liberty Mutual Insurance is proud to serve as the Official Insurance Partner for the U.S. Soccer Federation, the national governing body for the sport of soccer in the United States through 2018. This sponsorship includes the U.S. Men’s and Women’s National Teams as well as the Youth National Teams and the U.S. Soccer Development Academy.
Liberty Mutual’s sponsorship of U.S. Soccer builds upon the company’s long-standing partnership with U.S. Youth Soccer, which began in 2007. This new relationship enables the company to deepen its involvement with the sport and support the USSF from youth levels through the elite levels.
"The popularity of soccer continues to grow in the U.S. each year, so it is really exciting to have a sponsor like Liberty Mutual Insurance that believes in and recognizes the impact this sport has in communities throughout the country," said Landon Donovan, U.S. Men's National Team legend. "As an athlete who has played at every level of the sport - from youth soccer through my national team career - I know the importance of sponsors like Liberty Mutual Insurance in helping our teams and individual players flourish both on and off the field."
As an official sponsor of U.S. Soccer, Liberty Mutual will be the presenting sponsor of one of the National Team’s marquee games during the year and the company will also enjoy a variety of assets including in-stadium and field signage, advertising, marketing and promotional opportunities, social and digital media assets, and on-site event activation.
The sponsorship of U.S. Soccer complements Liberty Mutual’s status as an official partner of the U.S. Olympic and Paralympic Teams. The company also supports the development of youth sports through its Liberty Mutual Play PositiveTM program and its partnerships with several national governing bodies, including ASA/USA Softball, U.S. Ski and Snowboard Association, USA Hockey, USA Volleyball, USA Water Polo, USA Wrestling and USRowing.
U.S. Youth Soccer
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